High engagement with anime in the streaming era

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In 2020, Netflix reported that over 100 million users watched at least one anime. This adds up to nearly half of the entire user base of the platform.

As streaming grows, so does the worldwide demand for anime and the content that surrounds it. Demon Slayer the Movie: Mugen Train was one of the highest grossing films of 2020 with an estimated earning of over $500 million. These numbers illustrate new global trends in anime consumption that weren’t present in past decades. Apps like Anisound allow users to listen to anime music from anywhere in the world. Fans are loyal, engaged, and care about the content produced as well as the future of the industry.


Here are a few reasons anime continues to attract such a strongly involved audience:


  1. Endless creative possibilities. Anime is a highly expressive animation style with the potential to capture massive creative visions. Due to the imaginative possibilities, it can represent subgroups in substantial ways. In other words, there is an anime for anybody.
  2. Modern accessibility to anime. With the popularity of streaming services like Netflix and Crunchyroll, more people than ever before now have access to huge amounts of content. Seasons can be released directly to consumers so they remain invested and can follow a storyline from start to finish.
  3. Eccentric tropes. New expressions of familiarity remain one of the core pillars of modern television. Anime manages to respect this tradition through eccentric displays of character arcs that remain exciting to the viewers.
  4. Strength of the anime community. Conventions like Anime Boston and Sakura-con individually bring in tens of thousands of people from around the world to share in their experiences.
  5. Content expansion. Finally, one of the most important reasons that anime has grown to its current level is the potential for content expansion outside of the series itself. Anime music in particular has quickly become a global phenomenon. All over the world, people are dedicated listeners to the theme songs from their favorite series.


These are only a few of the many reasons that anime has maintained high engagement in the streaming era. There is great opportunity in the expansion of products outside of each series through music and even ringtones. Now more than ever before there is an abundance in access to anime through streaming services leading to greater levels of production and consumption of content.


Having said that, we are glad to announce the acquisition of the “AniSound” app. Through the app, our users are able to listen to anime music from anywhere in the world as well as setting anime ringtones or notifications. At the same time, the users are able to join an Otaku community to chat and share the song they are playing. Visit the playstore and learn more about our new app: 

Anime Music & Ringtones – Apps on Google Play