Advertising Week Europe 2025
April 1-3, 2025
In today’s online advertising world, reaching an engaged audience is more critical than ever before. Our ad exchange enables media owners to grow revenue and marketers to reach consumers on any device, screen, and through any ad format.
Our technology powers ads that make advertising better for everyone – higher performing for brands, more lucrative for publishers and more respectful of the consumer’s experience.
We operate data centers around the world to minimize latency and ensure a seamless consumer experience. This gives us full control over our auction capacity and speed to respond to bid requests and creating operational efficiencies that boost performance.
BRAVE attends several events worldwide across all regions every year.
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In 2024, ad tech M&A activity surged, as seen by over 100 ad tech, marketing tech, and digital content deals in Q3 alone. High-profile moves like Liveramp’s acquisition of Habu and Equativ’s merger with Sharethrough underscore a key shift: independent SSPs and data providers are being absorbed into larger ecosystems. As the industry heads into
Programmatic advertising is bigger than ever, with ad spend projected to surpass $700 billion by 2025. But with growth comes complexity, and today’s programmatic ecosystem is riddled with bid duplication, opaque supply paths, and non-premium inventory. More scale doesn’t always mean more value, and many advertisers are watching their ROI shrink due to inefficiencies
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